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    Magazine



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    Why food is such an important part of the travel experience


    “Cooking is all about people. Food is maybe the only universal thing that really has the power to bring everyone together. No matter what culture, everywhere around the world, people get together to eat”.



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      Food and drink provide lasting memories that define a holiday or travel experience. Food is of course a physical necessity, we all eat, but it embodies cultural identity and individuality, giving the tourist an insight into a new experience, the exotic, the unusual and a deeper insight into the place they are visiting.

        I’ve always loved food. At home, I do the things that every foodie does. I cook elaborate five-course meals for our friends, I watch Top Chef and dream of another life in which I might have become a chef, and I regularly attend food and wine festivals. However, it wasn’t until about five years ago that I took my eating habit on the road. Until then, I had no idea the limitless benefits I would gain from traveling for food. I can assure you, now that this very important lesson has been learned, no matter where our adventures take us, food is a central part of the trip.

      You’re wondering how food can be powerful, right? It’s simple. Eating utilizes all five senses. Not only do we taste our food, we also touch it, smell it, devour it with our eyes and listen to it sizzle in the pan. We’re in a heightened state of being whenever we interact with food, so it stands to reason that intentionally experiencing food while you’re traveling will increase the intensity of the memories you build.